Friederike Floth, agency partner and second managing director of PR von Harsdorf, has been working within the communications business for one and a half decades. Before she joined the management of PR von Harsdorf, she worked for various well-known PR agencies. In addition to her profound know-how in Tech-PR, she was able to gather extensive and valuable industry knowledge in the lifestyle and tourism sectors. Friederike has a high affinity for as well as expertise in online PR. Her media contacts in the B2B and B2C sectors are diverse and numerous. One of her areas of expertise is the AV media world. Her writing style is both entertaining and informative; with her target group-specific texts she always reaches the right audiences – online and offline alike.